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Selling Tips
1.The Best Sales Associates in the Business
At Coldwell Banker we’ve always realized we are only as good
as the individual talents that make up our fine organization.
Our commitment to creating the ultimate setting for our superb
professionals is the key factor that has made us the preeminent
real estate leader.
2.The Dominant Market Leader
Coldwell Banker is the No. 1 real estate firm in Northern
California, meaning we handle the majority of real estate transactions
in each of our markets. With a network of 65 offices in 15 counties
throughout Northern California, our market share dominance gives
the strongest endorsement of our professionalism, reputation and
assurance behind each of our Sales Associates.
3.The Leader in Corporate Relocation
No other real estate company in Northern California generates
more corporate relocation than Coldwell Banker. Each year we represent
over 5,000 relocating buyers and sellers. Our connections mean
we’ll show your home to corporate relocation prospects other real
estate companies don’t have access to.
4. Superior Training
We stay on top of the latest changes in tax, disclosure and
contract law to help protect you through the transaction and beyond.
So, while we’re also well trained at marketing and selling your
home, rest assured, we know how to take care of business.
5. State-of-the-Art Lender Support
Our partnership with Princeton Capital allows for fast approval
and some of the lowest rates available. This will help you when
moving to your new address. It’s just one more way Coldwell Banker
exceeds your expectations.
6.Full-Time Management & Administrative Support
Coldwell Banker provides valuable management support to tackle
some of the more complicated issues. All of our Managers are non-selling
so they spend time doing what they do best – supporting our agents
and their clients. In addition, our offices are open for business
seven days a week, ensuring that when we receive a call on a home
like yours, trained personnel will be available to professionally
service a potential buyer.
7. Superior Marketing Support
Coldwell Banker provides important exposure through a consistent,
aggressive local and regional advertising presence. The power
of global advertising connects your home to an ever-increasing
number of local, national and international buyers. For the luxury
homeowner, Coldwell Banker offers a sophisticated and distinct
marketing system, Previews International. Through this remarkable
program, Coldwell Banker has become a leader in sales of multi-million
dollar properties.
8. Unparalleled Internet Exposure
In Northern California, 74% of homebuyers begin their real
estate search online. In order to maximize exposure for your home,
Coldwell Banker offers not just one, but three proven websites
to match more buyers and sellers: CaliforniaMoves.com, ColdwellBanker.com
and Realtor.com. Unlike many traditional real estate company websites
that feature only one company’s listings, CaliforniaMoves.com
includes listings posted on the Multiple Listing Services throughout
Northern and Southern California. And, with more than 600,000
visits per month, it is clear that our site is quickly becoming
the Internet choice for prospective home buyers and sellers.
9. Instant and Experienced Legal Partnership
With five attorneys on staff, our Sales Associates (through
their Managers) have timely support for legal issues and seminars
to prevent lawsuits and claims. Our Legal Department provides
updated forms, specifically designed to help our Sales Associates
avoid claims and lawsuits and to enable our agents to better serve
their clients.
10. Largest Real Estate Brokerage in the World
With more than 120,000 Sales Associates in 3,700 offices
worldwide, Coldwell Banker is the largest, most recognized name
in real estate. We match more buyers and sellers than any real
estate sales organization in the world. Coldwell Banker is a name
you can trust.
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